Today I made the decision to uninstall Battleborn.
It was a hard decision. This is a game I REALLY want to love.
It’s a fascinating idea, built by an awesome team.
But then Randy Pitchford, Gearbox’s CEO, tweeted this: https://twitter.com/DuvalMagic/status/821140723135352832
I wasn’t really sure what to think. I didn’t like it, but then I tend to be more prudent when it comes to sex. So, I looked at how others were reacting.
From what I could tell most people fell into one of two camps:
- Mr Pitchford made a comment. End of story.
- Some people found it ill-timed or poorly thought out
- Others found it funny
- This seems to be the opinion most people within the Battleborn community have
- Mr Pitchford (and possibly Gearbox) did this with the intention of trying to stir up controversy to promote their game.
- This was the accusation dealt by pretty much everyone who replied to that Tweet
- Also, the opinion of every news article I could find on it
I, like most people who want to defend this game, fell into the first category.
But then I noticed a few things:
- This tweet happened 3 days before the recent Winter Update
- This tweet happened the same day that subreddit was created
Nothing definitive by any means, but it did get me worried.
This isn’t the first time this has happened.
EA hired fake protesters to protest Dante’s Inferno as part of their marketing strategy.
My honest opinion is that it was probably done with the intent of stirring up some controversy, but as a Hail Mary. Their last ditch effort to get people playing the game in time for their big release.
And, to me at least, that’s still unacceptable.
I expect better from our industry and community.
I would rather have the game die with dignity than be brought back like that.
Battleborn deserves to prove that it is a game worth playing and stand on its own merits.
But, this has basically blown over. No harm, no foul, right?
But, it blew over, this time.
The gaming community has a stigma of being immature, horny boys.
And things like this don’t help that image.
Promoting porn to the audience of your T-rated game doesn’t help.
We got lucky this time. The trolls had their fun. The story hit a few small news sites. And it’s basically blown over.
But that doesn’t excuse what happened, because it might not blow over next time.
Seeing someone who represents a company that I loved perpetuate this stereotype…
This stereotype that so many people are working to tear down…
Is just demoralizing.
I genuinely hope I’m wrong about all this.
I hope I’m overreacting or reading too much into it.
But, at the end of the day, Battleborn is only a game I want to love.
It’s never found a place in my heart like I wanted.
And, even in the best case scenario, this is just the last nail in the coffin.
If any of what I’ve talked about is true, I hope this makes Randy/Gearbox rethink what’s happened.
Otherwise, to the Devs I thank you for all your hard work. There aren’t words to describe how amazed I am at the work you’ve done with this game.
To the other players, I wish you quick queues, good matches and great gear!
Thanks for sticking through my ramblings.
PS: I hope I didn’t break any forum rules. None of this is meant to be hateful or even angry. Just honest.