Just to make it super clear, there are different bonuses on offer depending on what combination of the game content you purchase, but only one of them is actually a “pre-order” bonus. I don’t know about all the fancy physical edition stuff, but on the digital front:
- The bonus for pre-ordering the game is the Firstborn pack (a gold skin for Thorn, Reyna, Montana, Marquis, and Rath + a title). This is the only digital bonus exclusive to pre-purchasing.
- The bonus for buying the Season Pass at any point is that you get the first 5 DLC packages for the price of 4 ($20 up-front instead of $5 each for 5 DLCs) and get instant access to the next 5 characters as they come out, without having to unlock them through gameplay. Buying the DLCs individually would still get you the same in-game content, it just costs more.
- The bonus for buying the Digital Deluxe Edition (base game + season pass combined) at any point is a skin & taunt for Oscar Mike, Miko, Caldarius, Phoebe, and Orendi, 3 legendary gear packs, a gold pedestal under your character during character select and a gold Battleborn logo on your menu screen. Price-wise, it also essentially chops another $5 off the Season Pass compared to buying the base game + season pass separately.
So, buying the game pre-release vs post-release only gets you a tiny bonus of those gold skins + title. Deluxe Edition has a lot of benefits going for it, but you could buy that 3 months down the road and still get all the bonuses except the Firstborn stuff.
Personally, I much prefer it this way. I don’t like it when a game offers a ton of exclusive pre-order content to bribe people into making blind purchases. I’ll be picking up Deluxe Edition before release anyway ('cause after pouring 40 hours into the beta my purchase is far from blind) but I really like that I can convince people to come play the game after release and not have to explain that they’re getting an inferior version of the game or a much more expensive one just because they waited a month to see how the reviews turn out.
They’ll still have to settle for gazing covetously upon my shiny gold Montana, but that’s the extent of it, and I dig that. 