Which is why I am actually suggesting to make it entirely free to play.
Aside from giving incentive to change the title from trial to actual Free 2 play, it would provide a lot of awesome ■■■■■■■ for players who join freely. It would get them hooked via that awesome ■■■■■■■ and follow up with potential costumers who spend money on the game.
I personally believe that as it stands right now that not many players will have the incentive to actually play the PVE ■■■■■■■. Sure they might have -some- incentive to buy the FGU for the 25 characters but but aside from that - I don’t see them queing any time for PVE. They might try to after they’ve bought FGU but might find themselves looking for a que for ages because all the free2play players have been directed to the Multiplayer section of the game.
Additionally I believe players would have a bigger incentive to buy FGU if they are provided with that boost, along with all the characters to the story with.